Coordimax marketing and events software identifies the target audiences, plans the logistics and coordinates the technical aspects before actually executing

Coordimax Marketing & Events manages your marketing campaigns ensuring compliance, budgeting, campaign expense monitoring and tracking new sales opportunities in a centralised location to capture all client activity, communications and correspondence. It also provides the necessary tools required for establishing and executing the campaigns to the hiring of mailing lists.

Coordimax Marketing & Event Management provides real-time reporting on the effectiveness of each campaign including response rates, accounts created, pending opportunities, won/lost opportunities and profitability analysis.

Each campaign can support a number of marketing activities from email to direct mailings. Results of the campaign can be tracked independently - the ROI per event, giving the company the ability to re-direct efforts towards campaigns that work best.

The Coordimax Event Management features include:

• The ability to plan and monitor the campaign tasks
• Target audience list management
• Event classification within a campaign based on mode of contact and preferences
• Reporting of failed communications
• RSVP management
• Response analysis
• Venue management (including catering, tables and ticketing)